Today marks an exciting new collaboration as NAF announces an official partnership with British Dressage rider and Olympic Gold Medallist, Charlotte Dujardin CBE.
Charlotte and NAF began working together several months ago in order to ensure that the individual requirements of each of her horses is met by NAF’s range of supplements and applications. During this time, both Charlotte and the team at NAF have adopted a hands-on approach to selecting the right product for each horse and the results speak for themselves. At the back end of 2020, Charlotte and Mount St John Freestyle delivered their highest score to date, earning 90.2% for a stunning freestyle test at the LeMieux British Dressage National Grand Prix Championships. At the same Championships, Charlotte also came away with the British National Champion title alongside finishing in second place with Gio.
As an Olympic, World and European Champion, Charlotte always has the health of the horse at the forefront of her mind and this aligns with the NAF ethos that everything we do should be ‘for the good of the horse’. This partnership will be key in helping the horses to perform at their very best on the world stage.
Referring to the partnership, Charlotte said “I’ve really enjoyed the process over last few months; getting to know the products in more detail, the team and all the capabilities of the supplements in helping my horses become the best they can be. It has been a real joy seeing the results with the horses and I’m looking forward to this new chapter with NAF and working with their wonderful team.”
Isla Boxall-Loomes, Advertising, Social & PR Manager at NAF, added “It goes without saying that the entire team at NAF is of course thrilled to be working with not only Charlotte but also her string of talented horses who compete at all levels from Novice to Grand Prix. Both Charlotte and the horses will receive five-star advice and support to help maximise their performance.
“In what is set to hopefully be an exciting year of competition with the prospect of the Olympic Games alongside a European Championships, we are proud to have developed a partnership with yet another influential and respected rider. This alignment is the perfect fit for us, as it ties in with our already long-established relationship with the British Equestrian Teams. We are very much looking forward to working with Charlotte for many years to come.”
NAF are a UFAS (Universal Feed Assurance Scheme), GMP+ (International Feed Assurance Scheme) and BETA NOPS (Naturally Occurring Prohibited Substances) accredited company and this enables us to guarantee full traceability on all the natural ingredients we utilise in our formulations, which are also selected in compliance with the FEI guidelines for Clean Sport. Charlotte’s horses will continue to benefit from NAF’s premium range of Five Star brands which include Oestress and Superflex Senior alongside an extensive range of performance products and applications with quality at the heart of everything we do.
Photo courtesy of Jess Photography